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Content Creator (AI)
PCCW
About the role
- AI-Driven Visual & Text Content Generation: Efficiently generate high-quality commercial images, social media copy, and script concepts using AI tools such as Midjourney, Stable Diffusion, ChatGPT, or Claude
- Prompt Optimization: Draft, adjust, and optimize precise prompts based on brand guidelines and project requirements to deliver outputs that meet professional, commercial standards
- Refinement & Touch-ups: Polish and refine raw AI-generated assets (e.g., using Photoshop to correct imperfections in AI images, or Premiere to edit AI-generated videos and voiceovers)
- Deliverable Integration: Seamlessly integrate AI-generated components into final design drafts, videos and social media posts
- Tech Scouting: Continuously track and test newly released global AI tools (such as cutting-edge video generation and voice synthesis tools) and evaluate the feasibility of integrating them into the team's workflow
- Standardization: Establish and maintain an internal "Prompt Library" and AI creation Standard Operating Procedures (SOPs) to boost overall team productivity and project turnaround
What makes you succeed:
- Highly skilled in operating mainstream AI tools with exceptional prompt engineering capabilities to guide AI in producing high-quality deliverables
- Possess strong visual aesthetics, sharp textual sensitivity, and layout skills. AI is your brush, but the "soul" of the work still depends on your creativity
- Familiar with AI tools such as Midjourney, Stable Diffusion, ChatGPT, or Claude
- Highly self-driven with a strong learning agility to proactively discover, test, and master new AI tool
- Proficiency in traditional Adobe software (e.g., Photoshop, Premiere, After Effects) for post-production fine-tuning and detailing
- A basic understanding of AI copyright, licensing, and compliance within commercial or media projects
- Relevant professional experience in media, TV production, design, or digital marketing industries is a plus
- Please submit your application along with your portfolio showcasing your AI-generated works
